That is because these emails have higher open rates, click-through rates, and viewing time. Make the best use of your email list if you want to promote your app through distribution platforms that have great exposure to the market.Ĭonformation emails outperform every other type of marketing email. Else, it reduces your chances of getting a download with each additional step. You have to provide a direct link to download the app for both iOS and Android. You cannot just say that you have a mobile app on your website. It is important to make the course of action as easy as possible for them. Try not to make the mistake of thinking that customers will go to a great extent to find your app.
Else, you will be failing to promote it on your biggest platform, that is your website. If you go through all of the effort to build a mobile app, try not to let those efforts go to waste. That means, when the app launches, they will be ready to download it and start shopping immediately.Īlthough building an early hype is an old psychological marketing strategy, but works really well. If you start promoting your app in the early stages of the development, it builds anticipation in the minds of your customers. The sooner you get exposure to your app, the more successful it will be in the future. It is ideal to start promoting your Shopify app as early as possible. It will be too late if you wait until the launch day to promote your e-commerce mobile app. In this post, we will guide you about how to implement the best mobile app marketing tactics for your e-commerce app. You need to take a unique approach to this route. Unlike promoting a traditional product or service, marketing a mobile app for e-commerce is not the same. Whether you are turning your Shopify store into an app or it’s still in the pre-development planning stages, you need to start brainstorming marketing ideas for your Shopify app. That’s where e-commerce mobile app marketing comes in as a top priority for your Shopify store. However, you will only get success when customers download and use it. Since mobile apps have a higher conversion rate than mobile websites, generating sales from your app won’t be an issue. An e-commerce mobile app is the best medium to drive sales for your Shopify store.
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